Jimmy Hovey Internet Marketing Blog

4 Blogging Tips For Titles; The Basics Of Successful Blog Titles

Posted by Jimmy Hovey on Tue, Feb 14, 2012 @ 08:00 AM

Basics of Successful Blog Titles

When it comes to deciding on the text for a blog header, it is important to realize what type4-tips-for-creating-blog-titles of impact your choices can have on the overall success of your post in the end. Here are 4 tips to consider when trying to come up with that blog post title. 

1. Be Concise....

To begin, the title of your blog post should be a concise, yet descriptive line that summarizes the ideas behind the entry as well as possible. 

Not only will this type of title offer a great way for readers to find and refer to this post at their leisure long after you publish it, a snappy and concise title provides you with a great hook with which to quickly snag the interest of any RSS subscribers that you might have.  

2. Make Your Title Memorable...

If you are looking for a way to make your blog header particularly memorable, aim for a witty or provocative headline whenever possible and practical.  This will help your efforts to stand out from the blander headlines produced by others, especially in an RSS feed. 

And of course, showing a little personality, or even sparking a bit of controversy, in a blog header can be a particularly effective way to engender a vigorous conversation about the topic at hand in the comments.

3. Use Keywords To Tell The Reader What Your Article Is About....

As search engines crawl and index your blog and RSS feed alike, they will record the most frequently used words and phrases in any online missive along the way.  A keyword-rich blog header that nicely describes the content of the post beneath it not only tells the reader what to expect from your post.  

It also offers you a great way to boost your visibility in search engines worldwide at the same time. 

Make sure that you use keywords that are pertinent to your industry and frequently searched whenever possible for best results, and you should see your popularity climb online fairly quickly.

4. Make Sure Your Keyword Is Part Of The Discussion Below Your Post....

While keyword saturation can be a great thing for your blog header, make sure that these words are indeed related to the topic discussed in the post. 

Do not over-saturate the title with pointless keywords just for the SEO value, as this can and will annoy your readers and customers greatly.  When taken to the extreme, this can be considered a black hat (illegal) tactic that may get you banned from legitimate search engine listings, so again -- keep things interesting and relevant above all. 

When it comes to wit and controversy in your headlines, these can both be wonderful things.  However, one thing to shy away from whenever possible is gratuitously offensive wording.  The point of a snappy blog header is to spark a dialog, not to alienate your customer or client base.

Learn More About Blog Headers And Content Marketing...

Check out my eBook, An Introduction To Content Marketing.  This 36 page eBook helps you understand all the variables you need to have in place to have a successful web strategy. Take a look, download a FREE copy today... 

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Topics: contractor websites, blogging tips, blog writing, writing blogs

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